Bringing your ideas to life
At some point, we’ve all had a good idea for an app.
Ideas aren’t the hard part. Execution is.
That’s where we come in.
Bring us the idea and we take it from there: design, build, launch, marketing, support and the 2am bug. All at our cost. Nothing more for you to do — you keep 20% of net revenue, paid monthly.
- Free at every stage
- Review within 14 days
- 20% of net revenue, paid monthly
How it works
Idea to live, and looked after.
You are involved in the first two stages. Everything after that is ours — the work, the cost, and the risk of it not selling.
- 01 Account Sign up and agree the terms, before you send us anything.
- 02 Idea What the problem is and who has it. No spec, about twenty minutes.
- 03 Answer Yes or no within 14 days, with the reasoning either way.
- 04 Build Design, name, code, testing, pricing. Ours, and at our cost.
- 05 Live We launch it and market it. You earn from the first sale.
- 06 Looked after Updates, fixes and customer questions, for as long as it sells.
Handing over an idea
What we can promise, and what we cannot.
The fear about handing over an idea is that it turns up as somebody else's app six months later. Here is where we actually stand, including the part that is less comfortable to say.
We will not build the same app twice
Once we take an idea on, we will not accept another that competes with it. If a second submission is too close to one already in build, it gets a no and the reason why — we do not put two of our own products against each other.
We cannot promise confidentiality
Other people send us ideas, we have plenty of our own, and we may already be working on something close to yours — so we will not tell you a submission is a secret. What we do commit to is this: if we say no, the file closes and it goes to nobody else. Ideas are not property in law, here or anywhere, and a page implying otherwise would be doing you no favours.
Your portal
A portal, so you are never wondering.
The worst part of handing something over is silence. The portal exists so you can see where your idea is without having to ask.
One place for everything you have submitted, and everything we have said back.
Send an idea, then follow it through the answer, the build and going live — the stage it is at, and what happens next.
What your app has made, what has been paid out, and what is due — updated as it comes in, not once a year.